Aurae |
Bridget
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b@aurae.nyc |
IG: @aurae.nyc |
Bridget |
Certified
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1 Good care is innovative
The possibilities for advancing care are not, by any means, exhausted. Advancements in research and health are always offering new opportunities for innovative care. But innovative care always develops in tandem with innovative technology, and can never be an end in itself.
2 Good care is useful
A life is meant to be lived. It has to satisfy certain practical needs, not only physical, but also mental and spiritual. Good care embraces the positive aspects each day whilst disregarding anything that could possibly detract from it.
3 Good care is a feeling
The energetic quality of care is integral to its usefulness because the care we take every day affects our person and our well-being. But only well-executed care can be felt.
4 Good care makes life easier
It clarifies the most important things in life. Better still, it can make life flow more effortlessly towards happiness.
5 Good care is unobtrusive
Care that fulfills its purpose is like a tool. It is neither an accessory nor a showpiece. Care should therefore be both unbiased and impartial, to support the treatment that works best for the user’s healing.
6 Good care is honest
It does not make a treatment more innovative, powerful or viable than it really is. It does not attempt to manipulate the user with promises that cannot be kept.
7 Good care is long-lasting
It avoids being trend-based and therefore never appears antiquated. Unlike recurring and pop-up trends, it lasts many years – even in today’s distracting world.
8 Good care is thorough down to the last detail
Nothing must be arbitrary or left to chance. Attention and diligence in the care process show respect towards the user.
9 Good care is environmentally-friendly
Care makes an important contribution to the preservation of the environment. It conserves resources and minimizes physical and visual pollution throughout the lifecycle of the treatment.
10 Good care is as little care as possible
Less, but better – because it concentrates on the essential needs, and the users are not burdened with non-essentials.
Back to purity, back to simplicity.
Herstory
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1980 –
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